Jeff Vierling started Tailwind with the same thought that’s sprung innovations of all kinds over the years: while emptying his stomach contents into a trash can after finishing his first Leadville 100 (a 100-mile running race in Colorado through the Rocky Mountains) he thought, “There’s gotta be a better way.” With that thought in mind he and his wife Jenny developed Tailwind Nutrition, a powder specifically designed to combat the nutritional hurdles endurance athletes face while competing. ...
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